There are plenty of car brand logos with hidden meanings, but the reason why Porsche and Ferrari both use a horse as their logo boils down to their individual histories, not branding strategy. Even ...

The Ferrari prancing horse is one of the most recognizable automotive logos in the world. But its origins stem from a far different realm than the racetrack. The symbol was initially used during World ...

Ferrari's brand strength and exclusivity provide a competitive advantage, leading to stable cash flows and high profit margins, unlike other automotive companies. Despite a recent 13% drop in share ...

Car crashes and fires keep the used car parts market alive. And a few parts are all that is left from this Ferrari FF burned to a crisp. Watching an FF on its way to the scrap yard is heartbreaking.

The Porsche and Ferrari logos both feature a very similar horse. As it turns out, those horses might very well be the same one, and here's how.