Since 1989, USA TODAY Ad Meter has let viewers judge all the game's national commercials, helping decide the best every year.

One needn't know the difference between a touchdown and a turnover to enjoy the Super Bowl. For many viewers — and we suspect ...

Millions will tune in to Super Bowl LX, where the New England Patriots will take on the Seattle Seahawks at Levi’s Stadium in Santa Clara, Calif., but those eyeballs won’t just be consuming football.

See the best Super Bowl 60 commercials before the big game.