After lackluster sales in the world's most populous country, Kraft Foods gives its iconic cookie a makeover. See how Kraft is tailoring Oreo cookies to Chinese consumers. WSJ's Julie Jargon reports.
Kraft Foods set off a firestorm after posting a gay pride rainbow-filled OREO cookie on its Facebook page Monday with the caption “Proudly support love!” By Tuesday afternoon over 170,000 Facebook ...
6/1/2012 - Global companies Kraft Foods and Lenovo may seem like two ships passing in the night. But they have one common port: China. Almost a decade after introducing the Oreo to China, U.S. snack ...
NEW YORK (AP) — Kraft Foods Group and Mondelez International are now trading as two separate public companies. Kraft Foods Inc. decided to spin off its global snack business in March. That company, ...
Kraft foods has said that its ad featuring a breastfeeding child holding an Oreo, with the headline 'Milks Favourite Cookie' was not supposed to go public, and was online meant to be used in an ...
Kraft Foods, Incorporated sells $31 billion worth of snack foods around the world. After testing with focus groups in 28 languages, the maker of macaroni and cheese, Oreo cookies and Ritz crackers, ...
NEW YORK, June 26 (Reuters) - Despite some calls for a boycott, Kraft Foods may have bitten off just what it meant to chew when it posted a gay-pride-themed picture of an Oreo cookie on Facebook. The ...
Kraft Foods has a new ad depicting an infant suckling while clutching an Oreo cookie. The tagline: Milk's favorite cookie. The Northfield, Ill.-based company said the ad was made in Korea and "created ...
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