A randomized experiment shows that even a few minutes of viewing artistic film can expand our thinking and trigger creative ...

Entrepreneurship is a form of creativity, engaging the brain’s ability to generate ideas, adapt under uncertainty, and build ...

Written a poem lately? How about in a lucid dream? Fortunately, we don't have to be lucid dreamers to learn a few tips about ...

Watching television and other "mentally passive" sedentary behaviors are linked to a higher risk of developing dementia.

The initiative effectively transforms everyday parking stops into opportunities to support local retailers while boosting ...

That urgency takes shape on the band’s new and 12th album, Hum of Hurt, as Bannon explores the unsettling possibility that ...

Vai is mulling composing his first piece for microtonal instruments. He is now on an SDSU-bound tour with the band he ...

What if the pursuit of happiness in the traditional sense is the very thing stopping you from being happy?

A 24-team College Football Playoff is just the start. A 36-team college football NIT would completely change the dynamics of ...

Rapid Creative Testing: AI can test dozens of ad variations at once, changing headlines, images, and calls-to-action. The ...

Dance majors’ thesis performances and capstone projects drew a crowd at the ’92 Theater on Friday, March 27 and Saturday, March 28. Ivan Lopez ’26, Tyler Schimpff ’26, Noelle Schultz ’26, D’Vine ...