If there’s one thing the media industry loves, it’s an acronym. Letters run rampant across media plans, presentation decks and press releases. But as new media types emerge—along with their subsequent ...
The first signs of spring in March led to Poles spending significantly less time in front of their screens, leading to a ...
With kids settled into their summer breaks in July, they continued to have an outsized effect on TV usage. While overall TV usage was up just slightly from June (0.2%), viewing among people under the ...
Drive your automotive strategy forward with Nielsen’s Scarborough Industry Automotive Report. Get deep, actionable insights into American consumer behavior, including anticipated new/vehicle spending ...
The integration accelerates demographic audience delivery across local markets and modernizes local TV measurement in the U.S ...
Nielsen CMI reveals New Zealand’s over-65s are a growing, cashed-up audience with strong local values, active travel plans, ...
Peacock surges +64%, achieves platform-best 3.0% of TV according to Nielsen’s The Gauge; records its most-watched day ever on ...
NBCU-Versant alcanzó el 13,1 % de la audiencia televisiva en febrero, su mejor resultado desde agosto de 2024, coincidiendo con los Juegos Olímpicos de París Las cadenas afiliadas de la NBC registran ...
Peacock legt um 64 % zu und erreicht laut Nielsen’s The Gauge mit 3,0 % den höchsten Marktanteil aller Zeiten; am Super-Bowl-Sonntag verzeichnet der Dienst den Tag mit den höchsten Zuschauerzahlen ...
NBC系列局の視聴率は1月比で60％増、USAネットワークは234％増 ニールセンのThe Gaugeによると、Peacockの視聴率は64%急増し ...
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